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Authentication

Looply AuthenticationLooply Authentication

3× Money-Back
Guarantee
3× Money-Back Guarantee

If an eligible item purchased directly from Looply is confirmed to be non-authentic, you’ll receive a total of three times the purchase price.If an eligible item purchased directly from Looply is confirmed to be non-authentic, you’ll receive a total of three times the purchase price. View guarantee terms

A luxury item undergoing authenticationA luxury item undergoing authentication

Our authentication teamOur authentication team

Our in-house team includes senior authenticators with over 10 years of experience. Together, our specialists have inspected and authenticated over 1.28 million items throughout their careers.Our in-house team includes senior authenticators with over 10 years of experience. Together, our specialists have inspected and authenticated over 1.28 million items throughout their careers.

Their expertise spans handbags, jewelry, and watches across brands and eras, from current bestsellers to rare pieces from past collections.Their expertise spans handbags, jewelry, and watches across brands and eras, from current bestsellers to rare pieces from past collections.

AI trained on extensive authentication data supports their hands-on inspections. Specialists review the AI findings alongside their own assessment before making a final authentication decision.AI trained on extensive authentication data supports their hands-on inspections. Specialists review the AI findings alongside their own assessment before making a final authentication decision.

How we authenticateHow we authenticate

Every item is physically inspected and authenticated before it is listed.Every item is physically inspected and authenticated before it is listed.

  1. 0101

    In-person inspectionIn-person inspection

    Specialists examine the physical item, with AI analysis supporting their assessment.Specialists examine the physical item, with AI analysis supporting their assessment.

  2. 0202

    Further review, when neededFurther review, when needed

    Items that need closer examination undergo additional review.Items that need closer examination undergo additional review.

  3. 0303

    Pre-shipment recheckPre-shipment recheck

    Each item is authenticated again before shipping.Each item is authenticated again before shipping.

What we examineWhat we examine

BagsBags

Magnified markings & patternsMagnified markings & patterns

Under magnification, we examine stamped lettering, printed patterns, and surface texture.Under magnification, we examine stamped lettering, printed patterns, and surface texture.

Construction & hardwareConstruction & hardware

We inspect stitching, seams, edge construction, hardware plating, and engraved markings.We inspect stitching, seams, edge construction, hardware plating, and engraved markings.

Repairs & alterationsRepairs & alterations

We look for touch-ups, redyeing, reapplied edge paint, restitching, and replaced parts. Any repairs or alterations we identify are documented separately from the authentication result.We look for touch-ups, redyeing, reapplied edge paint, restitching, and replaced parts. Any repairs or alterations we identify are documented separately from the authentication result.

Explore bag authentication
Authentic bag hardware engraving referenceAuthentic bag hardware engraving reference

Authentic referenceAuthentic reference

Counterfeit bag hardware engraving referenceCounterfeit bag hardware engraving reference

Counterfeit referenceCounterfeit reference

Hardware engraving · inspection examplesHardware engraving · inspection examples

JewelryJewelry

Hallmarks & production detailsHallmarks & production details

We examine hallmarks, maker’s marks, and serial numbers for consistency with the design and production period.We examine hallmarks, maker’s marks, and serial numbers for consistency with the design and production period.

Craftsmanship under magnificationCraftsmanship under magnification

We inspect stone settings, polished surfaces, and soldered joints under magnification.We inspect stone settings, polished surfaces, and soldered joints under magnification.

Precious-metal compositionPrecious-metal composition

We use instrument-assisted analysis to check precious-metal composition against the piece’s material markings.We use instrument-assisted analysis to check precious-metal composition against the piece’s material markings.

Explore jewelry authentication
Authentic jewelry referenceAuthentic jewelry reference

Authentic referenceAuthentic reference

Counterfeit jewelry referenceCounterfeit jewelry reference

Counterfeit referenceCounterfeit reference

Instrument-assisted jewelry inspectionInstrument-assisted jewelry inspection

Maker’s marks · inspection examplesMaker’s marks · inspection examples

Instrument-assisted inspection · reference exampleInstrument-assisted inspection · reference example

WatchesWatches

Movement inspectionMovement inspection

We inspect movement construction, finishing, and components, and assess the origin and compatibility of replaced parts.We inspect movement construction, finishing, and components, and assess the origin and compatibility of replaced parts.

Timekeeping & functionsTimekeeping & functions

We measure timekeeping in multiple positions and test the watch’s functions. We document these test results separately from the authentication result.We measure timekeeping in multiple positions and test the watch’s functions. We document these test results separately from the authentication result.

External details & identifiersExternal details & identifiers

We examine dial details, hands, engravings, and model or serial markings, checking included documents where available.We examine dial details, hands, engravings, and model or serial markings, checking included documents where available.

Explore watch authentication
Authentic watch referenceAuthentic watch reference

Authentic referenceAuthentic reference

Counterfeit watch referenceCounterfeit watch reference

Counterfeit referenceCounterfeit reference

Hardware engraving · inspection examplesHardware engraving · inspection examples

Before you buyBefore you buy

Photos & condition detailsPhotos & condition details

Every item is photographed individually. Written descriptions and close-up photos of wear and imperfections show its condition before you buy.Every item is photographed individually. Written descriptions and close-up photos of wear and imperfections show its condition before you buy.

A handbag photographed individually in a studioA handbag photographed individually in a studio
Photographed individuallyPhotographed individually

Wear & damageWear & damage

We document surface wear and damage, including issues with linings, straps, and hardware where applicable.We document surface wear and damage, including issues with linings, straps, and hardware where applicable.

Repairs & alterationsRepairs & alterations

We check for previous repairs or alterations and disclose any we identify.We check for previous repairs or alterations and disclose any we identify.

ConditionCondition

We assess and clean every item, then describe its overall condition in the product listing.We assess and clean every item, then describe its overall condition in the product listing.

Frequently asked questions

Your questions, answered

Contact us

Yes. Every item listed on Looply, across all categories, is physically inspected and authenticated by Looply Authentication before it goes on sale.

Your item arrives with a Looply Authentication tag. Scan its QR code with your phone to view your digital Certificate of Authenticity, including the authentication result and condition details for your item. If the code won’t scan or you need help accessing your certificate, contact our team.

Yes. Each item is photographed individually, so the listing shows the piece available for purchase. Review its photos, condition details, and included accessories before ordering.

Every item marked "Certified Authentic" is professionally authenticated. If an item you purchased directly from Looply is determined to be non-authentic by a qualified, independent third-party authentication service, we'll refund your full purchase price plus additional compensation equal to twice the purchase price, along with your shipping costs. View guarantee terms and eligibility requirements.

Contact our team with your order number and photos showing the difference. Condition concerns are handled separately from authenticity claims under our Returns & Refunds policy. Check the applicable deadline and requirements promptly.